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Doug Stephens
EBmediaadministrator
Reilly Stephens

August 14, 2009

Your Customers Are Not Fortune Tellers

Basing your store's future and long-term strategy based on what your customers thinks today is perilous. The customer is not a link to the future - they're a link to the past and present only. It's up to you to determine the future for them.

August 2, 2009

The Tyranny of Selection: How Much is Too Much?

How much is too much? When does choice become a burden instead of a benefit and how can retailers help customers find solutions that are personalized, while simplifying the decision making process. In this exclusive article preview, Dr. Kyle Murray examines the issues facing consumers and retailers alike as they navigate an ever deepening sea of products and services.

April 22, 2009

Will Virtual Retail Get Real?

Is all the hype about virtual retailing for real? Will consumers shop in the virtual world and if so, when?