Lori Schafer

March 1, 2011

The Hyper-Connected Consumer

By Doug Stephens I had a chance recently to speak with Lori Schafer and Bernie Brennan, authors of the book Branded! How Retailers Engage Consumers with Social […]
January 13, 2011

NRF 2011: The Real Show is Off Broadway

By Doug Stephens If you’ve never attended the National Retail Federation conference in New York it’s truly a unique experience.  A three day retail-a-thon, where delegates […]