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June 9, 2015

The Real Problem With Retail

By Doug Stephens Every day our consumer behavior is being steadily reprogrammed by digital inputs. For the nearly 70% of us who own smartphones, this reprogramming […]
August 25, 2014

Discovery Is Dying And Data Is The Disease

By Doug Stephens   I, like you, don’t actually see everything my friends are posting on Facebook.  Instead, I see only what Facebook’s newsfeed algorithm deems […]
February 23, 2012

F-Commerce Didn’t Fail. Advertising Did.

By Doug Stephens Bloomberg recently suggested that F-Commerce (as it’s come to be known) has been failure.   They pointed to retailers like GAP and JCPenney […]
December 7, 2011

“I Don’t Use It But I Totally Get It”

By Doug Stephens One thing I hear very often from C-level leaders of companies when I’m presenting on the topic of social business is “I don’t […]
October 24, 2011

Social Media Doesn’t Suck (But Your Marketing Might)

By Doug Stephens Hardly a day goes by that I don’t read at least one article that debates the inherent value of social media.  The marketing […]
October 3, 2011

The Future of Retail: The Destination is You

By Doug Stephens Since the time of the Roman Empire, retail as a concept, has been about destinations. Whether a small specialty shop, a department store […]
September 22, 2011

Why Facebook’s New “Timeline” Could Change Retail Forever

By Doug Stephens At today’s F8 Conference in San Francisco, Facebook announced a complete overhaul to the user profile page with the advent of what it’s […]
June 2, 2011

The New Media Marketer’s First Date

We’ve all been on a first date and can relate to the awkward pauses in the conversation, the often-confusing body language and the painful uncertainty about […]
March 22, 2011

Social Media Can’t Save You!

By Doug Stephens There’s an epidemic taking place. Brands big and small are rushing into social media.   In many cases, several months down the road they […]