Foursquare

October 24, 2011

Social Media Doesn’t Suck (But Your Marketing Might)

By Doug Stephens Hardly a day goes by that I don’t read at least one article that debates the inherent value of social media.  The marketing […]
March 22, 2011

Social Media Can’t Save You!

By Doug Stephens There’s an epidemic taking place. Brands big and small are rushing into social media.   In many cases, several months down the road they […]
January 20, 2011

The Enduring Allure of the Secret Handshake

By Doug Stephens The world is an increasingly inclusive place and as a society, we’ve grown to expect equal and open access to just about everything.  […]
October 26, 2010

Why Apple Will Dominate Location Based Marketing

At this point any headline touting Apple dominance is almost a declaration of the obvious but when it comes to location based marketing, the reasons for […]
August 25, 2010

YOU ARE HERE…Whether You Like It Or Not

By Doug Stephens A recent study by Forrester Research concluded that while location-based services (LBS) such as Foursquare, Gowalla and Loopt are intriguing, they are still […]