Mobile

June 17, 2011
June 17, 2011

Taking Search Right to the Shelf

If you’ve ever searched for a product on your mobile device that you wanted to find and buy right away, you know what you mostly get […]
June 6, 2011
June 6, 2011

Mobile Reality Check

Many of the headlines we read would have us believe that consumers are running rampant, begging for opportunities to browse, shop and even transact retail purchases […]
April 19, 2011
April 19, 2011

Does Love Scale?

This week Wal-Mart announced its purchase of social media firm Kosmix to help it better manage and capitalize on its social and mobile marketing efforts.  What […]
March 1, 2011
March 1, 2011

The Hyper-Connected Consumer

By Doug Stephens I had a chance recently to speak with Lori Schafer and Bernie Brennan, authors of the book Branded! How Retailers Engage Consumers with Social […]
February 5, 2011
February 5, 2011

Death of the Focus Group: Research Meets Mobility

By Doug Stephens I sat on a panel discussion this week that explored how social and mobile media is changing the way customer feedback is collected, […]
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