By Doug Stephens Each year, thousands of global retail insiders descend on New York City to talk shop at the National Retail Federation’s annual conference. Alongside […]
By Doug Stephens When we think of so-called “activist brands,” we tend to think immediately of companies like Patagonia, Ben & Jerry’s, and Dove—brands that have […]
By Doug Stephens In 2015, I was invited to Bentonville, Arkansas to deliver a presentation to Walmart’s U.S. and global executive groups. The invitation came shortly […]
By Doug Stephens A recent study at the University of Arkansas pitted 151 human test subjects against Chat GPT-4 in a series of tests for creativity. […]
In the post-Covid era, the rethinking of risk offers profound competitive advantage, argues Retail Prophet founder Doug Stephens. If a single image has come to […]
By Doug Stephens Spending on loyalty programmes is through the roof. In 2016, the consumer loyalty management market was valued at $1.93 billion. By 2023 that […]
By Doug Stephens Like individuals, retail companies tend to approach each new year by making resolutions to improve their performance. Among other things, these might […]