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If You Don’t Understand Why Apple Bought Beats That’s A Good Thing

Posted June 12, 2014
Posted in Blog, Branding, Marketing, Strategy, The Future, Trends

By Doug Stephens I read an intriguing article this morning by Denise Lee Yohn that asks the provocative question: Is the Apple Corporation we once knew dead and gone or is it embarking on some sort of a rebirth – …


The Near Future Of Ecommerce

Posted April 15, 2014
Posted in Blog, ecommerce, Marketing, Mobile Marketing, Strategy, Technology, The Future, Trends

By Doug Stephens   Last Cyber Monday, Amazon was logging sales at the dizzying rate of 426 transactions per second – a 39 percent increase over the same day a year earlier. Also in 2013, global e-commerce became a 1.2 …


The Future Of Retail: Experiences Per Square Foot

Posted March 18, 2014
Posted in Big Data, Blog, Customer Service, Marketing, Shopper Marketing, Social Media, Store Experience, Strategy, Technology, The Future

By Doug Stephens   This is a just partial list of retailers who have closed or plan to close significant numbers of stores in the near future. Radio Shack, JC Penney, Sears, Best Buy, Office Max, Staples, Abercrombie & Fitch, …


If Our Data Is Currency, Who’s The Bank?

Posted March 7, 2014
Posted in Advertising, Big Data, Blog, Marketing, Privacy, Strategy, Technology, The Future

By Doug Stephens If our data is currency, who’s the bank? It’s a question that every brand and retailer should be giving serious thought to.  Those who don’t may soon find themselves on the outside looking in at a data-centric …


The Future of Retail: Death Of A Salesman

Posted January 31, 2014
Posted in Blog, Human Resources, Store Experience, Strategy, Technology, The Future, Trends

By Doug Stephens Like most people, at least a half-dozen times a day I consult Google for answers.  Some of what I search for is trivial, “bet-settling” sort of stuff but there are also times I need more comprehensive, substantive …