Mobile Marketing

Retailing Through The Trough Of Disillusionment

BlogMarketingMobile MarketingStrategyTechnologyThe FutureUncategorized

By Doug Stephens It seemed that just a year or two ago the retail world was bracing for technology to turn it on its head. From augmented and virtual reality to 3D printing and beacons, the industry seemed set for a complete reinvention at the hands of these (and other) breakthrough technologies. Even omnichannel retail, …

Our Top 5 Posts of 2014

BlogBrandingCustomer ServiceecommerceLoyaltyMarketingMobile MarketingSocial MediaStore ExperienceStrategyTechnologyThe FutureTrendsUncategorized

By Doug Stephens 2014 was yet another remarkable year for the retail industry.  Big box players like Target and Walmart continued the frantic search for their now-elusive mojo.  A growing number of pure play online retailers like Birchbox continued their materialization in the physical world, opening permanent brick and mortar locations.  Amazon captured our imaginations …

5 Coming Crises In The Retail Market

BlogBrandingCustomer ServiceecommerceHuman ResourcesMarketingMobile MarketingSocial MediaStrategyTechnologyThe FutureTrendsUncategorized

By Doug Stephens If you’re a retailer, you may not be sleeping very well these days and that’s understandable.  Tectonic shifts in demographics, economics, technology and media all seem to be conspiring against traditional retail business models and paradigms.  Big brands are closing stores, malls are shuttering and consumer spending is increasingly going online, laying …

The Near Future Of Ecommerce

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By Doug Stephens   Last Cyber Monday, Amazon was logging sales at the dizzying rate of 426 transactions per second – a 39 percent increase over the same day a year earlier. Also in 2013, global e-commerce became a 1.2 trillion dollar business, growing at a staggering pace of almost 20 percent year on year.  …

Ten Trends To Watch For In 2014

BlogMobile MarketingShopper MarketingSocial MediaStore ExperienceStrategyThe FutureTrendsUncategorized

By Doug Stephens 2013 was another year of incredible change in the retail industry.  From economics and demographics to media and technology, disruption came at retailers from all directions. The best brands not only responded to the barrage but also led the way in actually causing much of the agitation. With this in mind, we’ve …

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