Comments for Retail Prophet http://www.retailprophet.com/blog Wed, 16 May 2012 20:05:31 +0000 hourly 1 http://wordpress.org/?v=3.3 Comment on Social Media Can’t Save You! by Say it with me, social media is part of marketing | Wendy Bryant-Beswick http://www.retailprophet.com/blog/2011/03/22/1185/#comment-1084 Say it with me, social media is part of marketing | Wendy Bryant-Beswick Wed, 16 May 2012 20:05:31 +0000 http://retailprophet.com/blog/?p=1185#comment-1084 [...] social media this way your perspective will change. I agree with Doug Stephens of Retail Prophet, social media won’t save your business. You’ve got to look deep inside your company and figure out what’s right for you. If your brand [...] [...] social media this way your perspective will change. I agree with Doug Stephens of Retail Prophet, social media won’t save your business. You’ve got to look deep inside your company and figure out what’s right for you. If your brand [...]

]]> Comment on What Amazon Wants by Rick Watson http://www.retailprophet.com/blog/2012/05/11/what-amazon-wants/#comment-1083 Rick Watson Wed, 16 May 2012 15:38:31 +0000 http://www.retailprophet.com/blog/?p=1699#comment-1083 Excellent article, and agree completely. What Amazon has done better than most is developed a repeatable framework for disruption. Apple has done the same thing. I'm sure others would like to do it as well but it starts at the beginning from a matter of perspective. In this market, other companies see themselves as an apparel retailer trying to improve their sales and offer a good buyer experience. Amazon sees itself as a technology company trying to accelerate and take advantage of the rate of change of market forces already occurring. In that game, Apple is the only apt comparison at the moment. I think eBay's mobile business is a clear sign they are trying to play this game as well - we'll have to see how things continue to develop. Excellent article, and agree completely.

What Amazon has done better than most is developed a repeatable framework for disruption. Apple has done the same thing.
I’m sure others would like to do it as well but it starts at the beginning from a matter of perspective.

In this market, other companies see themselves as an apparel retailer trying to improve their sales and offer a good buyer experience.

Amazon sees itself as a technology company trying to accelerate and take advantage of the rate of change of market forces already occurring. In that game, Apple is the only apt comparison at the moment. I think eBay’s mobile business is a clear sign they are trying to play this game as well – we’ll have to see how things continue to develop.

]]> Comment on What Amazon Wants by Competing with Amazon « mlwtraining http://www.retailprophet.com/blog/2012/05/11/what-amazon-wants/#comment-1067 Competing with Amazon « mlwtraining Sat, 12 May 2012 05:59:40 +0000 http://www.retailprophet.com/blog/?p=1699#comment-1067 [...] good article by Doug Stevens about Amazon venturing into the luxury [...] [...] good article by Doug Stevens about Amazon venturing into the luxury [...]

]]> Comment on Is the Company’s DNA Killing Your Brand? by Is our DNA Keeping the Newsstand Industry From Making a Sale? | From the Foredeck of the Titanic http://www.retailprophet.com/blog/2012/04/28/is-the-companys-dna-killing-your-brand/#comment-1037 Is our DNA Keeping the Newsstand Industry From Making a Sale? | From the Foredeck of the Titanic Thu, 03 May 2012 22:11:18 +0000 http://www.retailprophet.com/blog/?p=1692#comment-1037 [...] Stephans, the president of consulting firm Retail Prophet, asked in his blog post last week, “Is the companys DNA killing your brand?” In his post, Stephans examines the numerous missteps that Avon cosmetics has made since the later [...] [...] Stephans, the president of consulting firm Retail Prophet, asked in his blog post last week, “Is the companys DNA killing your brand?” In his post, Stephans examines the numerous missteps that Avon cosmetics has made since the later [...]

]]> Comment on The Problem With Mobile Wallet No One is Talking About by HLGCDT http://www.retailprophet.com/blog/2011/11/14/the-problem-with-mobile-wallet-no-one-is-talking-about/#comment-1036 HLGCDT Thu, 03 May 2012 15:45:10 +0000 http://retailprophet.com/blog/?p=1548#comment-1036 Hello. The Center for Democracy & Technology wrote a detailed blog post explaining the privacy issues with mobile payments: https://www.cdt.org/blogs/harley-geiger/2304mobile-payments-can-expose-more-consumer-data-and-weaken-privacy-laws The three main points are: 1) Mobile payments will expose more consumer data to more parties than a regular credit card transaction, 2) In doing so, mobile payments can enable companies to build detailed consumer profiles and weaken privacy laws restricting telemarketing and spam, and 3) Mobile payment service providers should build strong user privacy controls into their products to avoid regulatory backlash and maintain consumer trust. Thanks for covering this issue! Harley Geiger Policy Counsel Center for Democracy & Technology Hello.

The Center for Democracy & Technology wrote a detailed blog post explaining the privacy issues with mobile payments: https://www.cdt.org/blogs/harley-geiger/2304mobile-payments-can-expose-more-consumer-data-and-weaken-privacy-laws

The three main points are: 1) Mobile payments will expose more consumer data to more parties than a regular credit card transaction, 2) In doing so, mobile payments can enable companies to build detailed consumer profiles and weaken privacy laws restricting telemarketing and spam, and 3) Mobile payment service providers should build strong user privacy controls into their products to avoid regulatory backlash and maintain consumer trust.

Thanks for covering this issue!

Harley Geiger
Policy Counsel
Center for Democracy & Technology

]]> Comment on The Future is Temporary: Retailing in A Pop-Up World by PopUp Republic…The Blog – The Evolution of the PopUp http://www.retailprophet.com/blog/2012/02/21/the-future-is-temporary/#comment-1011 PopUp Republic…The Blog – The Evolution of the PopUp Fri, 27 Apr 2012 21:56:17 +0000 http://www.retailprophet.com/blog/?p=1632#comment-1011 [...] There was a great blog that appeared today (2/21) by Doug Stephens on Retailprophet.com — http://www.retailprophet.com/blog/2012/02/21/the-future-is-temporary/ [...] [...] There was a great blog that appeared today (2/21) by Doug Stephens on Retailprophet.com — http://www.retailprophet.com/blog/2012/02/21/the-future-is-temporary/ [...]

]]> Comment on F-Commerce Didn’t Fail. Advertising Did. by Social Annex http://www.retailprophet.com/blog/2012/02/23/f-commerce-didnt-fail-advertising-did/#comment-928 Social Annex Fri, 09 Mar 2012 20:53:20 +0000 http://www.retailprophet.com/blog/?p=1645#comment-928 I'd wager that most people are tired of the consistent interruptions which is current advertising. In regards to TV advertising, some people refer to television programming as semi-entertaining downtime between ads. This new era in social media advertising is characterized by conversation and feedback. Feedback can be scary for those that are unaccustomed to it. All in all I think it's a positive step forward. It gives innovation and creativity a foothold in the competition to acquire customers. People will come to respect brands that are innovative and creative. That respect can then be leveraged into loyalty, creating long-term customers. I’d wager that most people are tired of the consistent interruptions which is current advertising. In regards to TV advertising, some people refer to television programming as semi-entertaining downtime between ads. This new era in social media advertising is characterized by conversation and feedback. Feedback can be scary for those that are unaccustomed to it. All in all I think it’s a positive step forward. It gives innovation and creativity a foothold in the competition to acquire customers. People will come to respect brands that are innovative and creative. That respect can then be leveraged into loyalty, creating long-term customers.

]]> Comment on The Future is Temporary: Retailing in A Pop-Up World by Susanne Andrey http://www.retailprophet.com/blog/2012/02/21/the-future-is-temporary/#comment-881 Susanne Andrey Wed, 29 Feb 2012 20:07:51 +0000 http://www.retailprophet.com/blog/?p=1632#comment-881 Please check out the nations largest Pop up for the Superbowl for Lids. Designed and produced by Image4 and I served as Project Lead. Amazing possibilities where transactional retail and event marketing converge. The program was 24,000 sf at a vacant Nordstrom's in Indianapolis plus 3 separate kiosks at the airport. Largely driven by large scale uber creative graphics and economic gridwall, coupled with fantastic display pods, we were able to define a brand and add to its perceived value by adding a hat sculpture on either side of the escalator. In addition a sculpture was created out of Lids own labeled white hats that employees who volunteered their time over the course of the 7 day store opening signed the hat sculpture. This memory making and internal branding focal wall will reside in the headquarters of Lids or years to come. Susanne Andrey 310-703-7363 Please check out the nations largest Pop up for the Superbowl for Lids. Designed and produced by Image4 and I served as Project Lead. Amazing possibilities where transactional retail and event marketing converge. The program was 24,000 sf at a vacant Nordstrom’s in Indianapolis plus 3 separate kiosks at the airport. Largely driven by large scale uber creative graphics and economic gridwall, coupled with fantastic display pods, we were able to define a brand and add to its perceived value by adding a hat sculpture on either side of the escalator. In addition a sculpture was created out of Lids own labeled white hats that employees who volunteered their time over the course of the 7 day store opening signed the hat sculpture. This memory making and internal branding focal wall will reside in the headquarters of Lids or years to come.

Susanne Andrey
310-703-7363

]]> Comment on Let’s Get Visual: Marketing in a post-text world by Doug Stephens http://www.retailprophet.com/blog/2012/02/12/lets-get-visual-marketing-in-a-post-text-world/#comment-829 Doug Stephens Mon, 13 Feb 2012 22:00:54 +0000 http://www.retailprophet.com/blog/?p=1626#comment-829 Sure thing DAvid! Sure thing DAvid!

]]> Comment on Let’s Get Visual: Marketing in a post-text world by David Langton http://www.retailprophet.com/blog/2012/02/12/lets-get-visual-marketing-in-a-post-text-world/#comment-828 David Langton Mon, 13 Feb 2012 21:02:30 +0000 http://www.retailprophet.com/blog/?p=1626#comment-828 Hi Doug, Thanks for this informative post. As author of Visual Marketing (Wiley), I am a prophet for visual intelligence and the methods of making your visuals more effective. Can I repost this on our blog? Hi Doug,
Thanks for this informative post. As author of Visual Marketing (Wiley), I am a prophet for visual intelligence and the methods of making your visuals more effective. Can I repost this on our blog?

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