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The Robots Are Coming. And They Mean Business.

Posted November 27, 2014
Posted in Big Data, Blog, Store Experience, Strategy, Technology, The Future, Trends

  By Doug Stephens In my 2013 post, Ten Trends to Watch for in 2014, I said this would be the year we would hear much more about technologies such as artificial intelligence and robotics and their potential to replace …

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To Sell Big Data, Tell Big Stories

Posted October 20, 2014
Posted in Big Data, Blog, Strategy, Technology

By Doug Stephens I defy you to find a marketing conference today that doesn’t have at least one track focused on big data analytics. Big data is a very big deal. Yet, despite all the talk and attention, a 2014 …

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Discovery Is Dying And Data Is The Disease

Posted August 25, 2014
Posted in Advertising, Big Data, Blog, Marketing, Store Experience, Strategy, Technology, The Future, Trends

By Doug Stephens   I, like you, don’t actually see everything my friends are posting on Facebook.  Instead, I see only what Facebook’s newsfeed algorithm deems should be most relevant to me, based on my activity. Similarly, eBay and Amazon …

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The Future Of Retail: Experiences Per Square Foot

Posted March 18, 2014
Posted in Big Data, Blog, Customer Service, Marketing, Shopper Marketing, Social Media, Store Experience, Strategy, Technology, The Future

By Doug Stephens   This is a just partial list of retailers who have closed or plan to close significant numbers of stores in the near future. Radio Shack, JC Penney, Sears, Best Buy, Office Max, Staples, Abercrombie & Fitch, …

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If Our Data Is Currency, Who’s The Bank?

Posted March 7, 2014
Posted in Advertising, Big Data, Blog, Marketing, Privacy, Strategy, Technology, The Future

By Doug Stephens If our data is currency, who’s the bank? It’s a question that every brand and retailer should be giving serious thought to.  Those who don’t may soon find themselves on the outside looking in at a data-centric …

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