February 2011

Surviving the Dual Economy

NewsThe FutureUncategorized

By Doug Stephens From the Wall Street Journal, February 22nd, 2011:  “Wal-Mart’s fiscal fourth-quarter earnings rose 27% as the retailer capitalized on strength in its international business. But on a same-store basis excluding fuel, U.S. sales fell 1.8%.” ____________________________________________________________________________________ Headlines like this one will become commonplace as retailers increasingly pack up their tents and set …

Retail Prophet Supports Charity:Water

NewsUncategorized

A billion people in the world are living without clean water – but how much are they really living? Millions contract deadly diseases from contaminated water. 45,000 people will die this week alone. The lucky ones won’t, but still walk hours each day to get dirty water to give to their families. Retail Prophet is …

Clicks and Mortar

Customer ServiceMarketingNewsShopper MarketingTechnologyThe FutureTrendsUncategorized

By Doug Stephens The battle between bricks and clicks seems destined to end in a truce that blurs the lines between the two. The best attributes of the web, namely selection, information and multi-media are melding seamlessly together with the social and environmental aspect of physical stores to offer shoppers the best of both worlds. For evidence, …

Cutting the Cord on Point of Sale

Customer ServiceStore ExperienceTechnologyTrendsUncategorized

By Doug Stephens One of the hottest topics at this year’s National Retail Federation conference was mobile point of sale.  Whether offering customers the convenience of self-checkout or providing a higher level of personal service, it appears the days of lining up at the cash wrap are numbered. I caught up with the team at …

Death of the Focus Group: Research Meets Mobility

AdvertisingBehavioral MarketingMarketingMobile MarketingShopper MarketingSocial MediaStore ExperienceTechnologyThe FutureTrendsUncategorized

By Doug Stephens I sat on a panel discussion this week that explored how social and mobile media is changing the way customer feedback is collected, analyzed and acted upon by retailers. One specific question asked how mobile devices can be used in a retail environment to facilitate better customer feedback or improve responsiveness to …

Popular Posts

Popular Topics