June 2010

June 29, 2010

An Inconvenient Truth About Bad Customer Service

By Doug Stephens The effects of bad customer service may take years to prove fatal but the eventual outcome is almost always corporate extinction.  Despite this, […]
June 8, 2010

Dollars and Sentiments. The Real R.O.I. on Social Marketing

By Doug Stephens Alice in Wonderland speaking to the Cheshire Cat…. “Would you tell me, please, which way I ought to go from here?” “That depends […]